Finally, Taco Bell used trending hash tags to target threads that would give them a further reach and maximize their potential audience.
They want a massive following to enable them to broadcast their messages widely to maintain a positive brand image. The most important Facebook statistics for 3. Use competitions to gain a following. Each one is available for just 24 hours. Nutella does the same and it works.
Taco Bell began conversations with users who have over 10, followers. Why not tell your followers a story instead? One place I like to look is case studies and awards for successful B2B marketing work.
On top of hearing strategy and practical tactics from speakers, there was a Killer Content Marketing Awards presentation that highlighted some incredible creative, execution and most of all, performance of B2B content marketing programs.
Logicalis — Using content assets such as emails, microsite and ebook, Logicalis developed a thought leadership effort that supported sales teams by enabling custom messaging based on the prospects interaction with the campaign.
What are some of your favorite killer B2B content marketing campaigns? Shutterfly Never underestimate the power of free. What did they do? Reached overTwitter followers Achieved over retweets from a single tweet Increased Twitter followers to 3 times that of Burger King Why did it work?
They are developing high quality relationships with their followers. Old Spice did well out of this exchange as well. Here are some ideas for having fun with your brand: Over to you… The opportunity to expand your brand reach through Facebook is huge. Today, 12 per cent of State Bicycle Co.
So how does your brand bridge the divide between a business that wants to boost its bottom line and an audience that wants to have fun? Are you thinking outside the box about your brand? So what made this campaign so successful?
That way you can check what events are coming up and plan content around them. Whoever receives the most engagement wins.
Take your breakfast bread pudding to the next level with Nutella! But crucially there were 8, additional purchases generated, resulting in an fold return on ad spend. I hope by reading these five social media marketing case studies it has spiked some inspiration! For advice on how to do that, you could do worse than take a look at Qweertee.
Airbnb is all about accommodation. Most people browse Facebook for fun, to catch up with their nearest and dearest and share snippets of their lives with their wider social network. Taco Bell used Twitter to chat to other brands and in doing so gained a huge following….
Qwertee sell delicious-looking limited edition t-shirts. One of the most popular is their weekly photo challenge, where State Bicycle Co.
This human authenticity fused with a touch of humour is essential for success in social media. Sales Benchmark Index — Targeting prospects that were newly hired VPs of Sales, this campaign focused on providing a toolkit that identified corporate pains when VPs of Sales fail as well as case studies of successes.
The value of these interactions in the long term is intangible yet highly valuable.Through social media marketing, Instagram followers increased from to 9, and Facebook likes rose by 85%.
Organic engagement across all channels grew dramatically, ultimately improving potential customers perception of. 30+ Instagram Case Studies: Top Brands, Campaigns, & Examples For the latest authoritative marketing news, trends, and stats on social media stars and influencer marketing, subscribe to our industry digest newsletter!
If these 5 case studies aren’t enough for you, Susan Hallam has also described a series of very practical B2B case studies. Social media was created for SMEs. These free social networks are perfect for marketing on a budget. TACORI Ringtone Download SEO Inc Case Study “Ooh la, mi cha cha cha.” With their dedication to quality and service, the TACORI team was looking to grow and strengthen their online presence through the use of social media marketing.5/5(10).
5 outstanding Facebook marketing case studies We've highlighted five of the best Facebook marketing case studies fromincluding examples from Disney, Shutterfly and Qwertee.
By Paul Roberts When it comes to social media, it’s best to think visual.
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